Beyond Warm and Fuzzy - Ethics as a Value Prop

Explore a thought-provoking conference talk that delves into the critical role of ethics in addressing sociotechnical tensions within the tech industry. Examine how ethical considerations can serve as a common ordering force to navigate challenges in customer privacy, business innovation, and cybersecurity. Gain insights into the concept of collective industry ethics and its potential to address issues arising from smart technologies, predictive services, and precision measurements. Learn why relying solely on traditional social moorings like law, economics, and security may be insufficient in today's rapidly evolving technological landscape. Discover how embracing ethical principles can provide a competitive advantage and prevent individual business failures in the face of complex societal challenges.