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Explore a powerful approach to conflict resolution and negotiation in this 19-minute TED-Ed talk by William Ury, renowned author of "Getting to Yes." Discover an elegant yet challenging method for transforming disagreements into agreements, applicable to various scenarios from family disputes to complex international conflicts. Gain insights into Ury's innovative techniques for navigating difficult conversations and learn how to move from rejection to acceptance in even the most challenging situations. Filmed at TEDxMidWest, this thought-provoking presentation offers practical strategies for fostering understanding and reaching mutually beneficial outcomes in negotiations.