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Explore the profound impact of social media on modern society in this thought-provoking TEDx talk by Joe Gagliese. Delve into how social media has evolved from a collection of trendy apps to a pervasive force influencing virtually every aspect of our lives. Gain insights into the responsibilities of both creators and consumers in navigating the digital landscape. Learn from Gagliese's expertise as the founder of Viral Nation, one of the world's most powerful full-service marketing agencies, and discover how innovative marketing tactics and trend prediction have led to partnerships with major brands like Disney, Aston Martin, and Twitch. Understand the transformative power of social media and its implications for the future of society in this engaging 17-minute presentation.