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Discover how to harness the power of social media for exponential business growth in this inspiring TEDx talk by entrepreneur Rahul Sharma. Follow Sharma's journey from corporate professional to successful founder of the apparel brand Qurbat, as he shares valuable insights gained from his experiences as an IIM Ahmedabad alumnus and former employee at companies like Indigo and Aakash Educational Institute. Learn practical strategies for leveraging platforms such as Instagram and YouTube to expand your reach, engage customers, and drive sales. Explore techniques for crafting compelling content, building a strong brand identity, fostering authentic audience connections, and utilizing influencer partnerships. Gain a roadmap for navigating the digital marketing landscape and seizing opportunities in social media to cultivate a loyal customer base and fuel sustainable business growth. Be inspired by Sharma's innovative approach and determination, which led to the establishment of a groundbreaking business in just three years, setting new industry benchmarks.