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Watch a 14-minute conference talk from SK TECH SUMMIT 2023 exploring how T-Map Mobility implements AI-based real-time freight pricing adjustments. Learn about the innovative CWAL (Can't Wait Any Longer) model that combines both classification and prediction capabilities to optimize freight dispatch success rates while maintaining profitability. Discover how the system processes minute-by-minute supply and demand fluctuations, weather changes, and market conditions to automatically adjust freight prices. Follow along as data scientist Yejin Lee explains how ICT Family data integration and freight brokerage data were utilized to create a successful pricing platform that benefits both shippers and drivers. Gain insights into the technical journey of implementing dispatch optimization in the complex freight domain, including how natural language processing assists with automatic cargo classification.