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YouTube

Ice Cream Packaging Design with Shanti Sparrow - Part 1

Adobe via YouTube

Overview

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Dive into a comprehensive Adobe Live session with award-winning designer Shanti Sparrow as she demonstrates the creation of packaging design for a fictional ice cream company, Meltdown Moment. Follow her entire process from market research and mind-mapping to final packaging mockups. Participate in the creative journey by contributing ideas for new flavors and packaging types. Learn essential techniques such as designing for cylindrical packages, using dielines, liquifying design elements in Photoshop, utilizing the Image Trace feature in Illustrator, working with color palettes, and incorporating complex patterns into packaging design. Discover valuable resources for finding dielines and creating mockups. Gain insights from Shanti's expertise as an Australian designer, illustrator, and educator based in New York City, alongside host Paul Trani, Adobe Principal Worldwide Evangelist.

Syllabus

Start
Intro of Shanti
Project overview and design guide
Work Begins: Starting with dielines
how to design packaging for cylindrical packages
Helpful resources for finding Dielines
Liquifying design elements in Photoshop
Using the Image Trace feature on Illustrator
Working with color palettes
How to incorporate complex patterns into packaging design
Great mockup resources

Taught by

Adobe Creative Cloud

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