Design is in the Details

Explore how design can solve small, universal, and overlooked problems in this inspiring 16-minute TED talk by British branding and design guru Paul Bennett. Discover a series of unusual and playful products that demonstrate the power of design in everyday life. Learn why effective design doesn't always require grand gestures and how attention to detail can lead to innovative solutions. Gain insights into the creative process and the importance of observing the world around us to identify opportunities for improvement through thoughtful design.