No-Budget DIY Marketing for Indie Games

Discover a framework for developing a no-budget marketing and PR outreach plan for indie games in this 2023 Independent Games Summit talk. Learn how to create an effective strategy that only requires an hour of work daily, covering press outreach, social media, and more. Gain the knowledge to craft your own minimal time commitment marketing plan by the end of this presentation, delivered by Michelle Lega, Senior Producer at Armor Games. Explore practical techniques to promote your indie game without breaking the bank, and maximize your marketing efforts with limited resources.