Mailchimp Tutorial - Email Marketing and Customer Engagement Basics 2024

Learn essential email marketing skills in this 14-minute tutorial that demonstrates how to capture contact information, create newsletters, and automate customer engagement. Master the Mailchimp interface to gather emails through landing pages without needing a website, craft engaging newsletters that keep customers informed, and set up automated welcome emails for immediate subscriber engagement. Follow along with step-by-step guidance through the main interface, customer contact collection, email campaign creation, domain authentication, and automation setup. Hosted by David DeWinter, this comprehensive walkthrough provides practical knowledge for leveraging Mailchimp's features to enhance marketing efforts and maintain consistent customer communication.