The Impact of AI on UX Design

Explore how artificial intelligence is revolutionizing UX design through this 28-minute conference talk from Hatch Conference 2023. Gain valuable insights from Booking.com's practical experience implementing AI-powered features, as speaker Jascha Goltermann shares key learnings and best practices for integrating AI into user experience design workflows. Discover the transformative effects of AI technology on modern UX design processes and learn how leading companies are adapting their design approaches to leverage artificial intelligence capabilities.