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Explore the critical issue of waste management in urban areas through this TEDx talk by Dr. Ruby Makhija. Discover the urgent need for efficient waste segregation and disposal practices as essential components of urban planning. Learn about Dr. Makhija's successful community projects focused on behavior change, waste management, wet waste composting, social responsibility, and water conservation. Gain insights into her initiatives, including free biodegradable sanitary napkin supply for underprivileged women, senior citizen welfare programs, and value-based programs for community children. Understand the importance of Project Vikalp, aimed at encouraging the use of cloth bags to reduce plastic waste. Reflect on the role of policymakers and the public in addressing this pressing urban challenge and the potential for positive change through community-driven initiatives.