Gamification - Behind the Buzz

Explore the concept of gamification in this 46-minute conference talk from GOTO Aarhus 2013. Delve into the core values of gamification and discover how to leverage its principles for your benefit. Learn from Lars Kroll Kristensen, Development Director at Unity Studios, as he shares practical examples of how Unity Studios has applied game technology and game design to non-game applications. Gain valuable insights and inspiration for product design, usability, user engagement, and process optimization. Uncover the true meaning behind the gamification buzzword and its potential impact on various industries.