Dive into a comprehensive marketing course covering fundamental concepts and advanced strategies. Learn about the 4 Ps and 7 Ps of marketing, SWOT analysis, pricing models, and strategies. Explore sales and marketing relationships, product life cycles, and the 5Cs framework. Understand lead scoring, STP framework, consumer adoption processes, and strategic tools like Ansoff Matrix and BCG Matrix. Discover service marketing, ambush marketing, agile marketing, and Porter's Generic Strategies. Differentiate between marketing and advertising, and explore guerrilla marketing, moment marketing, and surrogate advertising techniques. Gain a solid foundation in marketing principles and practical applications for beginners and aspiring professionals.
Overview
Syllabus
Course Overview
What is Marketing?
What are 4' Ps of Marketing
7 Ps of Marketing Explained
What is SWOT Analysis?
What is Price Elasticity ?
Different Pricing Models in Marketing
Different Types of Pricing Strategies According to Business Types
Sales and Marketing
What is Product Life Cycle
5Cs of Marketing
What is Lead Score
STP Framework in Marketing
What is Consumer Adoption Process
What is Ansoff Matrix
BCG Metrix Explained
Service Triangle in Service Marketing
Ambush Marketing Explained
Agile Marketing
5 A's of Marketing in Hindi
Porter's Generic Strategies
Difference Between Marketing and Advertising
Guerrilla Marketing
What is Moment Marketing
Surrogate Advertising Kaise hoti hai?
Taught by
Umar Tazkeer
