Overview
Explore Facebook's new Analytics tool and Auto Pixel Events in this 43-minute live session. Dive into the Analytics Dashboard and learn how to better target audiences through ads. Follow along as the instructor demonstrates the new Auto Pixel installation in Google Tag Manager, explains the Facebook Pixel Advanced Matching option, and covers Facebook Pixel Events. Discover the capabilities of Facebook Pixel Auto Event Tracking and get a first look at Facebook Analytics. Gain valuable insights to improve website performance and ad targeting strategies. Timestamps are provided for easy navigation through specific topics.
Syllabus
New Auto Pixel installation in GTM
Facebook Pixel Advanced Matching option
Facebook Pixel Events
Facebook Pixel Auto Event Tracking
First Look at Facebook Analytics
Taught by
MeasureSchool