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Learn how to revolutionize digital retail through a 41-minute conference talk from Microsoft Ignite 2024 that explores the Personalized Shopping Agent within Microsoft Cloud for Retail. Discover how to implement generative AI for creating intent-based conversational interactions, enhancing product discovery, delivering personalized recommendations, and streamlining checkout processes. Dive deep into the technical architecture, deployment strategies, and extensibility options of this AI-powered retail solution built on Azure AI services. Join speakers Andrii Mykhailiuk, Pepijn Richter, and Vishal Sarkar as they demonstrate how to transform the shopping experience through composable AI technologies and cloud-based retail solutions.