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Explore the groundbreaking Project Origin initiative in this 20-minute conference talk by Eric Horvitz, Technical Fellow and Chief Scientific Officer at Microsoft. Delve into the critical battle against disinformation and deepfakes, discovering how Project Origin establishes a chain of trust between media publishers and consumers. Gain insights into the increasing fusion of science and technology and its profound impact on society. Learn about innovative approaches to combat misinformation and safeguard the integrity of digital content. Discover the potential of Project Origin in shaping a more trustworthy information landscape for the future.