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Explore the innovative use of AI in combating counterfeit products through this 59-minute conference talk. Dive into the building blocks of an AI solution designed for a global electronics brand to identify fake products using a single smartphone photo. Discover the complexities beyond training a convolutional neural network, including model management, monitoring, and integration with DevOps production chains. Learn about the implementation of Azure Functions, Cosmos DB, and Docker in creating a robust foundation, and how Azure Machine Learning service was utilized for model training. Gain insights into the deployment process using Azure DevOps for this cutting-edge solution. Understand how AI technology, once limited to data science experts, is now accessible to all developers for integration into various projects. This NDC Conferences presentation demonstrates the practical application of AI in solving real-world business challenges and protecting brand integrity.