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Discover a parent's perspective on navigating the challenges of addiction in this 18-minute TEDx talk. Learn from Joanna Conti's personal experience helping her daughter overcome alcohol addiction, as she shares valuable insights and research-based strategies for supporting loved ones through recovery. Gain understanding of the complexities within the addiction treatment industry and explore effective approaches to rehabilitation. Benefit from Conti's expertise as a former chemical engineer, successful entrepreneur, and advocate for addiction treatment reform, drawing from her research company's findings on over 70,000 patient outcomes. Equip yourself with knowledge to better assist those struggling with addiction and contribute to their journey towards recovery.