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Shanghai Jiao Tong University

疫情之后,中国企业可否更好?——奢侈品公司创新视角

Shanghai Jiao Tong University via XuetangX

Overview

Learn about post-pandemic business innovation strategies through a focused examination of luxury companies in China, exploring how these enterprises can emerge stronger and more resilient after COVID-19. Analyze key adaptations in the luxury sector, understand evolving consumer behaviors, and discover innovative approaches that Chinese companies are implementing to thrive in the new market landscape. Gain valuable insights into business transformation, digital innovation, and strategic pivoting while examining real-world cases from China's luxury industry segment.

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