What you'll learn:
- Learn Salesforce's 5 Trusted AI Principles
- Learn AI Fundamentals
- Learn how AI is Used in the Context of CRM with Salesforce
- Learn Ethical Considerations of AI
- Learn Data for AI
- Learn all of the core topics in order to attain your Salesforce AI Associate Certification
Welcome to the most complete course for the first AI certification from Salesforce - the Salesforce AI Associate Certification!
My name is Mike Wheeler and Iam a best-selling Salesforce and AI instructor and Iattained the AI Associate Certification on the day of its initial release.
Iam well versed in teaching both Salesforce and AI and am perfectly positioned to prepare you fully for the AI Associate Exam.
I have structured this course after the exam guide for this certification.
You will find this course structured into four primary knowledge areas:
AI Fundamentals
AICapabilities in CRM
Ethical Considerations of AI
Data for AI
Upon the completion of this course, you'll understand the principles and applications of AI within Salesforce. You will also be able to differentiate between the types of AI and their capabilities, such as generative AI, predictive AI and more.
No prior Salesforce or AI experience is required. I will show you how to sign up for your own Salesforce account and get you familiar with the interface. You'll also be introduced to the foundations of AIand also CRM.
You will learn the various CRMAI capabilities of Salesforce as well as the benefits of AI as they apply to CRM. You will also learn about the ethical challenges of AI, such as human bias in machine learning, transparency challenges and more. You will also be able to apply Salesforce's Trusted AI principles to given scenarios.
Additionally, you'll learn in depth about the fuel of AI- data. You will come to understand the importance of data quality for AI and the elements and components of data quality.