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Udemy

Digital Marketing & Performance Marketing fundamental course

via Udemy

Overview

The systematic course to get you started in learn digital marketing & performance marketing (includes Google Ads course)

What you'll learn:
  • Fundamentals of Digital Marketing, Performance Marketing and Online Advertising
  • Digital Marketing terminology and explanations
  • Digital Marketing Ad formats and sizes
  • Types of Digital Marketing audience
  • Digital Marketing research and audits
  • Overview of Digital Marketing channels and modules
  • Important digital marketing channels like Google Ads
  • Introduction to Web Analytics and tools
  • Reporting in Digital Marketing
  • Automation tools in Digital Marketing
  • Media Planning and Strategy

I have created this course to provide strong fundamental knowledge regarding Digital marketing and performance marketing. The perfect curriculum to get you started with everything you need - theoritical concepts, fundamental knowledge, step-step tools guide like Google Ads and interview preparation like case study creation


*Note: You can also buy this course from our website "Senator We Run Ads" and might be cheaper in your country


Apart from concepts across industry, this course also includes complete in-depth course on Google Ads and introduction to 20+ tools


This is a perfect starting point for someone who is getting started or feels there is noise and their knowledge is sitting in silos and not able to have a holistic view. After this course, you will be confident about almost every concept within Digital marketing, whether it is technical, theoritical or related to the day to day operations


What is this course?

  • Fundamentals of Digital Marketing

  • Google Ads from scratch to advanced level

  • Foundational course to make a strong base


Who is it for?

  • Absolute beginner in the field of Digital Marketing and Performance Marketing

  • Anyone who wants to learn Digital Marketing to make a career or grow their own business

  • Preparation for an interview for Digital Marketing roles


What should I expect from this course?

  • Know how of all aspects of Digital marketing in the current world

  • Get familiar with Digital Marketing industry

  • Be ready to to dive into a specific Digital Marketing module

What can I do after this course?

  • Become an expert in one of the modules of DM or Performance Marketing


What does this course contain?

  • 10 modules or sections to make this fun and easy (Including Google Ads complete course)

  • Equivalent to a diploma if not better

  • Some modules contain quizzes with links in description

  • Important resources that you’ll need forever

  • Course Structure


How do I use this course effectively?

  • Attempt the quizzes

  • Make notes

A word from creator:

It took almost a year to complete this course and was designed to make the learning process practical and useful. Hope you enjoy and learn


I have run and overseen marketing budgets of more than $50M in my 9 years of career


Love and peace

Ovais

Taught by

Ovais Ahmad

Reviews

4.5 rating at Udemy based on 1084 ratings

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