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If you’re a frequent user of websites and mobile applications, you’re already familiar with design patterns, whether you’re aware of them or not.
Design patterns are visual strategies for solving common usability problems. Design patterns keep the cognitive load to a minimum by making interfaces feel intuitive. When I say cognitive load, I mean the mental effort involved in solving a problem or making a decision.
If you’re a frequent user of websites and mobile applications, you’re already familiar with design patterns, whether you’re aware of them or not. Let’s check out a few examples and you’ll see what I mean.
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Let’s check out some conventional patterns for web navigation.
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Providing an effective navigation isn’t enough to convince users to stay. After all, they’re not just keeping an unconscious tally of whether your site is usable and trustworthy. They’re also looking for content that matches their interests. In this stage, we’ll discuss patterns for laying out page content, with a goal of keeping bounce rate to a minimum. Bounce rate is a term describing the percentage of users who visit a web page and leave without taking any action, such as clicking a Call To Action or viewing another page.
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Anwar Montasir
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