Enhance your understanding of various marketing concepts, from consumer behavior and market research to marketing philosophies and principles, using this extensive study guide. This course covers all the topics you could be tested on when taking the Missouri Educator Gateway Assessments (MEGA) Marketing exam.
Overview
Syllabus
- Ch 1. About the MEGA Tests
- Ch 2. MEGA Marketing: Basic Concepts
- Ch 3. MEGA Marketing: Communication Methods & Functions
- Ch 4. MEGA Marketing: Environments & Strategies
- Ch 5. MEGA Marketing: Ethics & Public Relations
- Ch 6. MEGA Marketing: The Business Cycle
- Ch 7. MEGA Marketing: Market System Economics & Politics
- Ch 8. MEGA Marketing: Economic Growth & Indicators
- Ch 9. MEGA Marketing: Business Ownership
- Ch 10. MEGA Marketing: Business Plans
- Ch 11. MEGA Marketing: Functions of Management
- Ch 12. MEGA Marketing: Principles of Financial Management
- Ch 13. MEGA Marketing: Business Calculation Basics
- Ch 14. MEGA Marketing: Interpreting Data & Graphs
- Ch 15. MEGA Marketing: Graphing & Evaluating Equations & Functions
- Ch 16. MEGA Marketing: Quadratic Equations & Functions
- Ch 17. MEGA Marketing: Probability & Statistics for Business
- Ch 18. MEGA Marketing: Depreciation & Salvage Values
- Ch 19. MEGA Marketing: Interest & Purchases
- Ch 20. MEGA Marketing: Financial Analysis Calculations
- Ch 21. MEGA Marketing: Product Development & Retailing
- Ch 22. MEGA Marketing: Services Marketing
- Ch 23. MEGA Marketing: The Marketing Mix & Promotional Strategies
- Ch 24. MEGA Marketing: Consumer Protection Laws
- Ch 25. MEGA Marketing: Selling & Pricing Strategy
- Ch 26. MEGA Marketing: Channel Management
- Ch 27. MEGA Marketing: Segmentation & Product Marketing
- Ch 28. MEGA Marketing: Competitive Advantage
- Ch 29. MEGA Marketing: Consumer Decision Making
- Ch 30. MEGA Marketing: International Marketplace
- Ch 31. MEGA Marketing: Research & Data Applications
- Ch 32. MEGA Marketing: Computer Literacy
- Ch 33. MEGA Marketing: Careers in Marketing
- Ch 34. MEGA Marketing Flashcards