Learn to optimize YouTube channels for music artists, covering content strategy, branding, promotions, analytics, monetization, and rights management in this 4-hour certification program from Google. Explore official artist channels, engagement techniques, revenue models, and copyright policies to effectively manage and grow a music presence on the platform.
Overview
Syllabus
- Start here Optional
- [Optional] Take a pre-course survey
- Content and channel strategy Optional
- Channel branding and promotions
- Discovery
- Content types and value
- Official Artist Channels
- Promotions and engagement Optional
- Promotions
- Engagement
- Analytics Optional
- YouTube Analytics
- Music analytics and insights
- Business and revenue Optional
- How to make money on YouTube
- Ad-serving model
- Revenue assessment
- Subscriptions and other ways to earn
- Rights management Optional
- Copyright
- Rights management on YouTube
- Assets
- Policies and claims
- Certification Assessment
- YouTube Music Assessment
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Reviews
5.0 rating, based on 5 Class Central reviews
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great"The course provided an extensive understanding of the subject matter, offering insightful perspectives through interactive lectures and practical assignments. The well-structured curriculum facilitated a comprehensive grasp of key concepts, enabling the development of critical thinking skills and fostering a collaborative learning environment. However, certain areas could benefit from more in-depth exploration, and occasional technical issues hindered seamless engagement. Overall, the course contributed significantly to my academic and professional growth, equipping me with valuable knowledge and skills that are applicable in real-world scenarios."
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this was a really helpful and everyone who wants know how to make there own channel
should try this
so if u really want to built up your skills about YouTube don,t hesitate -
This course is very valuable for YouTube bloggers and users .It provides a vast range of knowledge and queries.
Thanks n Regards.
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The course was so educational, I've learn a lot of rebranding a channel, artist must focus on audience when they release a new project. And about a short video that will play before the playlist
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This course is very informative and is very helpful in understanding the criteria. Very useful if you want to learn what to do and how to do it. I definitely recommend
