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Skillshare

YouTube Marketing: Grow Your Business with YouTube

via Skillshare

Overview

You are here because you want to use YouTube to grow your business or brand, right?

With modern YouTube Marketing techniques, you can find new customers, boost your conversions, and ultimately increase your revenue.

In this YouTube Marketing course, you will learn everything to get started!

Whether you run your own business, are helping someone else's businesses, or want to learn an in-demand skill that can help you get hired, this is the perfect course for you!

What will you learn?

  • 6 ways to create a marketing funnel with YouTube
  • Optimize your YouTube channel and videos for views & conversions
  • Learn the types of videos you should create for your audience
  • Create YouTube ads to promote your brand
  • Retarget your own website visitors with your YouTube ads
  • Place your YouTube ads on your competitor's channels & videos
  • Starting your own YouTube channel
  • How to do YouTube keyword research
  • Grow your channel with YouTube analytics
  • How to make better videos
  • so much more!

Why should you take this YouTube Marketing course?

Phil Ebiner, instructor of this course, has been using YouTube to grow his own small business. Since less than 5 years, he's grown it to a 7-figure business, using YouTube as a primary method to get new customers.

From Phil - In this course, I'll show you all of my exact strategies to grow my YouTube channel and business. There are no secrets I don't share with you. You will learn all of my techniques in this course.

Premium Support

Unlike some other online courses, or trying to learn these techniques on your own through blog articles or even YouTube videos, we're here to help. If you get stuck or have questions, you'll get answers.

You will get personalized attention and support as a student of this course!

See you in class!

Cheers,

Phil

Syllabus

  • Enroll Now!
  • Welcome to the Course
  • Why You Need to Be on YouTube
  • YouTube Funnel Idea 1 - The Direct Sale
  • YouTube Funnel Idea 2 - The Soft Sale
  • YouTube Funnel Idea 3 - The Email Marketing Funnel
  • YouTube Funnel Idea 4 - The Subscriber Funnel
  • YouTube Funnel Idea 5 - YouTube Ad Revenue
  • YouTube Funnel Idea 6 - Promoting Your Own Videos
  • Get More Views with Better SEO
  • Types of Videos You Should Make
  • Why Do Subcribers Matter
  • Get More Subscribers with Gleam.io Giveaways
  • Adding Links to Your Website
  • Make Sure You Have Calls to Action
  • Internal Linking - What's That?
  • Types of Ads on YouTube
  • The Quick and Easy Way to Create YouTube Ads/Promotions
  • Advanced YouTube Ads - Part 1 - Set Up Your Ad Campaign
  • Advanced YouTube Ads - Part 2 - Choose Who Sees Your Ad
  • Advanced YouTube Ads - Part 3 - Choose Where Your Ad Shows Up
  • Advanced YouTube Ads - Part 4 - Design Your Ad
  • Intro to Basics of YouTube
  • Starting a New YouTube Channel
  • Channel Art & Profile Icon
  • Channel Description
  • Customize Your Channel Design
  • Add a Channel Trailer
  • Channel Settings & Verification
  • Upload Defaults and Featured Content
  • Uploading Videos
  • YouTube SEO
  • Adding Cards & End Screens
  • YouTube Analytics
  • The Community Tab
  • Livestreaming on YouTube
  • Finding Free Music for Your Videos
  • Spy on Competition with Social Blade
  • Keyword Research
  • TubeBuddy YouTube Extension

Taught by

Phil Ebiner

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