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Skillshare

HOW TO CREATE AN EFFECTIVE CONTENT MARKETING STRATEGY

via Skillshare

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Overview

In the How to Create an Effective Content Marketing Strategy, you'll learn how to create a strategy in five easy steps so that you can get started with creating compelling content that converts! 

Included in this course, we'll also discuss the following: 

  1. Learn more about the different types of content that you can create to convert more of your audience. 
  2. Discuss the six rules for content marketing. 

This is a beginner course designed to touch on the basics of creating a content marketing strategy.

If you're looking for more advanced training regarding this topic, stay tuned for more courses coming soon!

Syllabus

  • INTRO
  • STEP 1: TARGET AUDIENCE
  • STEP 2: OBJECTIVES
  • STEP 3: PLATFORMS
  • STEP 4: CONTENT STRATEGY
  • STEP 5: POSTING STRATEGY
  • FINAL THOUGHTS
  • WHAT'S NEXT

Taught by

Kayla Brissi

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