Basic management principles to the international arena. The environment of international business, including politics, culture and economics, are emphasized. The structure of multinational companies, international trade and international finance also receive attention. Topics include global strategic planning, global organization, global production, marketing, human resources strategies, political risk and negotiation, and international financial management.Hours: 54 (54 lecture)Transfer Information: CSU Transferable, UC Transferable (IBUS 102 and BUS 101 combined: maximum credit, one course.)SBCC General Education: NoneGrading Options: Pass/No Pass or Standard Letter
Introduction to International Business
Santa Barbara City College via California Community Colleges System
