Black Friday 2024: 25+ Ways to Save on Online Learning

Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Coursera Project Network

Predict Ad Clicks Using Logistic Regression and XG-Boost

Coursera Project Network via Coursera

Go to class Write review

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Grab it
In this project, we will predict Ads clicks using logistic regression and XG-boost algorithms. In this project, we will assume that you have been hired as a consultant to a start-up that is running a targeted marketing ad campaign on Facebook. The company wants to analyze customer behavior by predicting which customer clicks on the advertisement.

Syllabus

  • Project Overview
    • In this project, we will predict Ads clicks using logistic regression and XG-boost algorithms. In this project, we will assume that you have been hired as a consultant to a start-up that is running a targeted marketing ad campaign on Facebook. The company wants to analyze customer behavior by predicting which customer clicks on the advertisement.

Taught by

Ryan Ahmed

Reviews

Start your review of Predict Ad Clicks Using Logistic Regression and XG-Boost

Go to class

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Sign up for free
Someone learning on their laptop while sitting on the floor.