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LinkedIn Learning

The Science of Logo Design

via LinkedIn Learning

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Overview

Learn about scientifically-based design principles that designers can leverage to create stronger logos.

Syllabus

The Science of Logo Design
  • The ARMM model
  • A is for attention
  • R is for response
  • M is for meaning
  • M is for memory
  • ARMMed and dangerous

Taught by

William Lidwell

Reviews

4.7 rating at LinkedIn Learning based on 145 ratings

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