Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

LinkedIn Learning

Marketing Strategy Case Studies from Leading Brands

via LinkedIn Learning

Overview

Learn about creative marketing strategies through case studies of successful campaigns by top brands.

Syllabus

Introduction
  • Elevating your strategy with marketing case studies
1. 14 Impactful B2B and B2C Marketing Case Studies
  • Becoming an editorial destination for customers: Intercom
  • Taking the lead with experimental marketing: Chipotle
  • Providing value to your target audience: Mailchimp
  • Building a loyal community: Crumbl Cookies
  • Successful partnerships with influencers: Dove
  • Competing through storytelling: SAP
  • Integrating social media into core products: Peloton
  • Differentiation with humor: Metro Trains Australia
  • Elevating your paid media investments: Procter & Gamble
  • Product-led growth as a guiding principle: monday.com
  • Developing a robust omnichannel marketing strategy: Nykaa
  • Embracing purpose-driven marketing: TOMS
  • Maintaining brand relevance long-term: Shiseido
  • Commanding search by providing utility: CarMax
Conclusion
  • Applying key marketing strategies to your organization

Taught by

Brian Honigman

Reviews

4.6 rating at LinkedIn Learning based on 197 ratings

Start your review of Marketing Strategy Case Studies from Leading Brands

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.