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LinkedIn Learning

Improve Your Logo Design Skills

via LinkedIn Learning

Overview

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Logos should reflect both an understanding of design and the polish of a trained eye. This learning path offers designers the latest information and knowledge on how to improve their logo design skills.
  • Identify the components of a successful logo.
  • Create logos in Photoshop and Illustrator.
  • Learn how to collaborate on a logo project, from concept to vector processes and coloring the final mark.

Syllabus

  • Course 1: Learning Logo Design
    • Learn to avoid pitfalls, improve your design process, respond to demanding clients, and solve the creative problems that are involved in building a brand's identity.
  • Course 2: Graphic Design: Logo Design Tips and Tricks
    • Learn how to design a simple, elegant logo—even if you've never designed one before—with these tips and tricks from Before & After creator John McWade.
  • Course 3: Logo Design: Techniques
    • Learn how to design a logo. Learn the principles of logo design by deconstructing popular logos and then constructing your own in Adobe Illustrator.
  • Course 4: Logo Design: Illustrating Logo Marks
    • Take your logo designs to the next level. Learn techniques for creating vector-based logos that display beautifully in any format.
  • Course 5: Spotting Logo Trends
    • Trace the evolution of some specific logo trends so you can learn how to predict the future paths current logo trends could take, gaining an edge over your design competition.
  • Course 6: Creating and Adapting a Logo
    • Learn how to create an eye-catching logo and adapt it to fit a variety of device-independent applications, from business cards to banner ads, using Illustrator and Photoshop.

Taught by

Von Glitschka, John McWade, Nigel French, Von Glitschka, Bill Gardner and Deke McClelland

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