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LinkedIn Learning

Content Creation: Strategy and Tools

via LinkedIn Learning

Overview

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Learn techniques and tools to create high-quality, engaging content for your social media marketing activities.

Syllabus

Introduction
  • Learning content creation strategy and tools
1. Content Creation: Getting the Basics Down
  • Why strategic content creation matters
  • Outlining the content creation process
2. Content Creation Process: Tools
  • Using Ubersuggest to research topics and generate content ideas
  • Using Airtable to plan and organize content
  • Using Wordtune to write compelling and impactful copy
  • Using Canva to design captivating social media graphics
  • Using Mojo to create engaging video content
  • Using Facebook Creator Studio to automate posting
Conclusion
  • Content creation: Using the right tools

Taught by

Joanna Yung

Reviews

4.7 rating at LinkedIn Learning based on 4060 ratings

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