Learn about how to develop a communication strategy that is intentional and strategic while building a set of practical tools to lead change in a successful enterprise-wide transformation.
Communicating Change in an Enterprise-Wide Transformation
Overview
Syllabus
Introduction
- Lead transformations with powerful communication
- What is transformation?
- Common communication mistakes
- Designing a stakeholder analysis
- Getting to know your stakeholders
- What is the problem?
- What is the solution?
- What is the strategy?
- What is the outcome?
- Developing your communication strategy
- Communication governance
- Writing and tracking your communication plan
- Next steps
Taught by
Sheila Virani
