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Taipei Medical University

Healthcare Management and Strategy

Taipei Medical University via FutureLearn

Overview

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Optimise healthcare performance with fundamental business strategy concepts

On this six-week course from Taipei Medical University, gain a comprehensive overview of healthcare management. Dive into strategic planning, organisational behaviour, and financial management within healthcare settings.

By the end of this course, you’ll have gained the tools to create meaningful change within healthcare settings.

Elevate your leadership skills by mastering strategic and financial management principles

Explore various strategic management and planning models and learn how these can be applied within healthcare organisations.

Delve further into more nuanced concepts surrounding financial and performance management in healthcare settings, including financial statement and cost analysis, value chain, and the product life cycle.

Unpack organisational behaviour and management theories

Understand organisational management as a critical component in optimising company performance by viewing its history critically and accompanying theories.

Learn more about Theory X, Theory Y, and Fiedler’s Contingency Theory to gain deeper insights into organisational behaviour and leadership styles.

Contemplate your leadership style and how it might influence other important aspects of healthcare management, including performance, group structure, organisational culture, and conflict management.

Finally, use the US health system including Medicare and Medicaid, as a case study to understand the broader healthcare landscape and enhance healthcare management, assessing its benefits, challenges, and complexities.

This course is designed for anyone looking to broaden their knowledge of healthcare management. Prior knowledge is not needed to complete this course.

Syllabus

  • Strategic Management of Healthcare Organizations - The Business of Healthcare
    • Strategic Management Process: Situational Analysis
    • Strategic Management Process: Formulation and Control
  • Introduction to Organizational Behavior
    • Introduction to Organizational Behavior
    • Exploring Aspects of Organizational Behavior
  • Organizational Culture
    • Organizational Culture
    • Responsive Culture Formation
  • Basic Empirical Financial Management
    • Financial Management in Healthcare
    • Optimizing Hospital Performance: Financial Tools and Metrics
  • Activity Based Cost, Activity Based Management and Medical Productivity
    • Analyzing Hospital Performance: Accounting and Medical Productivity
    • Exploring Performance Evaluation Strategies
  • Trends, Challenges, and Innovations in US Healthcare
    • Key Aspects of US Healthcare
    • Healthcare Programs: Medicare and Medicaid
    • Final Review and Course Feedback

Taught by

Naomi Lin

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