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FGV Educação Executiva

Fundamentos de Marketing

via FGV Educação Executiva

Overview

El curso Fundamentos de Marketing le introduce al marketing, una importante herramienta de promoción de productos y servicios que asume una posición estratégica en la empresa, ya que contribuye a su longevidad, actuando de diferentes maneras.

Syllabus

Unidad 1 - Introducción al MarketingUnidad 2 - Marketing em las empresasUnidad 3 - Alcance del marketingUnidad 4 - Gestión del marketing mixUnidad 5 - Ambientes del marketing

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