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CreativeLive

Marketing Your Etsy Shop for Sold-out Success

via CreativeLive

Overview

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This course is part of the Turn Your Etsy® Shop Into a Sales Machine Bundle.  

For makers whose livelihoods are dependent on their hard work and passion, taking on the task of connecting and communicating with customers online would seem to be an extra burden. You feel as though you’ve already entered untested waters by growing your online business with Etsy, and now you have to become a veteran marketer as well?

It’s actually easier than you think. Join Lisa Jacobs for this class and learn to:

  • Talk about your product in a way that gets people excited to buy
  • How to gain big exposure for your brand and products
  • How to create a consistent business plan with predictable results
Get paying customers to your Etsy storefront using simple, proven marketing strategies. No far-fetched theories, generalized blanket statements, or big business comparisons here - just specific, direct training for creative business owners. Stop scrambling to connect with buyers, and focus on the work that inspires you.

Syllabus

  • Intro To "Market Your Etsy Shop"
  • The Etsy Marketing That Matters
  • The Etsy Marketing System
  • Your Etsy Sales Funnel
  • Gain Exposure For Your Etsy Shop
  • Why You Should Create A Marketing Goal
  • What Should Be In Your Etsy Marketing Strategy?
  • Build An Etsy Marketing Calendar
  • Examples of Etsy Marketing Strategies
  • A Facebook Strategy That Works
  • How to Go From 0 to 30k on Instagram with Kara Benz
  • Etsy Marketing Review
  • Build Your Own Etsy Marketing Campaign
  • Marketing Plans That Won
  • Boost Your Marketing With Paid Advertsing

Taught by

Lisa Jacobs

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