Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Craftsy

Breaking Into the Business of Photography

via Craftsy

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Description Learn how to turn your passion into your profession as photographer Catherine Asanov shares valuable insights on navigating the business side of photography. Find out how to create a brand identity that sets you apart from the competition and get Catherine’s tips for developing and promoting your signature style. Watch a portfolio review to learn how to select, format, and showcase your best images to convey a versatile, cohesive style. Delve into marketing strategies for effective online and print promotions and learn how to capitalize on SEO and social media to promote your brand and attract new clients. Develop an action plan for finding clients and building lucrative long-term relationships and learn to navigate common legal and budget questions. Get the knowledge you need to jump-start your photography business today!

Syllabus

  • Class Preview
  • Getting Started
  • Finding & Branding Your Style
  • Portfolio Review
  • Marketing Your Work
  • Search Engine Optimization
  • Social Media
  • Client Relations
  • Legal, Sales & Pricing

Taught by

Catherine Asanov

Reviews

Start your review of Breaking Into the Business of Photography

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.