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IE Business School

Value Creation for Corporate Strategy

IE Business School via Coursera

Overview

Delve into the strategic world of vertical value chains with this course, where you'll learn the importance of cooperation and value creation. Discover historical and modern approaches to vertical integration, like Ford's, and when to make or buy inputs and services. Understand the role of synergies and strategic decision-making in optimizing your industry's value chain.

Syllabus

  • Value Creation for Corporate Strategy
    • In this course, you will learn about the importance of cooperation along the vertical value chain of your industry, which is key to creating value. Also, you will explore how companies like Ford have historically approached vertical integration and how modern firms decide when to make or buy inputs and services.

Taught by

Carl Kock

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