This comprehensive SEO program will equip you with the skills needed to excel in entry-level roles in digital marketing. You'll learn to optimize websites, enhance search rankings, and drive traffic through effective SEO strategies.
By the end of this course, you will be able to:
- Understand SEO Fundamentals: Learn the evolution, processes, and components of search engines.
- Implement On-page and Off-page SEO: Optimize meta tags, content, images, and site speed for better search rankings.
- Utilize Google Tools: Master tools like My Business, Ads Keyword Planner, Trends, Analytics, and Search Console.
- Develop Link Building Strategies: Create effective link-building plans and combat link spam.
- Create and Manage Sitemaps: Enhance website navigation and user experience with well-structured sitemaps.
- Stay Updated with SEO Trends: Adapt to mobile optimization, voice search, and personalization trends.
- Avoid SEO Pitfalls: Identify and prevent black hat tactics, slow page-load times, and other common issues.
Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common SEO tasks, building practical skills to prepare you for the job market.
Overview
Syllabus
- Search Engine Optimization
- This SEO program offers a strong grasp of the basics of SEO and search engine optimization, designed to equip you with essential skills in digital marketing. Learn about the evolution of search engines, their processes, and components. Understand how search engines work and the role of web directories. Dive into SEO, its advantages, barriers, and types, and enhance your digital marketing strategies. Industry experts will guide you with hands-on activities and examples that simulate common SEO tasks, helping you build your skills and prepare for the job market. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common SEO tasks, building practical skills to prepare you for the job market.
- Assessment for Search Engine Optimization
- This SEO program offers a strong grasp of the basics of SEO and search engine optimization, designed to equip you with essential skills in digital marketing. Learn about the evolution of search engines, their processes, and components. Understand how search engines work and the role of web directories. Dive into SEO, its advantages, barriers, and types, and enhance your digital marketing strategies. Industry experts will guide you with hands-on activities and examples that simulate common SEO tasks, helping you build your skills and prepare for the job market. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common SEO tasks, building practical skills to prepare you for the job market.
Taught by
Simplilearn Instructor
