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Coursera

Growing your Influence

Coursera Instructor Network via Coursera

Overview

Did you know that influential thought leaders are often perceived as industry experts, leading to increased recognition and opportunities? This Short Course was created to help professionals in any industry accomplish the goal of becoming influential thought leaders. By completing this course, you'll be able to elevate your professional reputation, attract more clients or opportunities, and establish yourself as a trusted authority in your field, all of which can directly impact your career growth and success. More specifically, in this 90 minute course, you will learn how to examine the foundations of influence and define opportunities for growing your influence, discover how to leverage self-awareness and personal branding to establish yourself as a thought leader, and investigate strategies for sustaining and expanding your influence, including developing unique insights, creating compelling content, and effectively communicating your expertise. This project is unique because it provides practical strategies and actionable insights that you can implement immediately to enhance your influence and impact. In order to be successful in this course, you will need a basic understanding of your industry and a willingness to engage in self-reflection and personal branding activities.

Syllabus

  • Growing Your Influence
    • Embark on an exploratory journey to amplify your voice and elevate your position to that of a thought leader. This course is crafted to equip you with a deep understanding of influence dynamics, personal branding, and effective communication strategies. By embarking on this adventure, you'll learn how to elevate your voice, ideas, and insights, transforming them into powerful tools for change and innovation.
  • Lesson 1: Foundations of Influence
    • In this lesson, we will examine the underlying principles of influence, offering insights into how personal awareness and branding are pivotal in establishing your presence as a thought leader.
  • Lesson 2: Amplifying Your Influence
    • In this lesson, we'll explore how to boost your impact by networking, maximizing your expertise, and improving your thought leadership with self-awareness. You'll learn to use social proof, how to showcase your skills, and connect with your community to grow your influence.
  • Lesson 3: Sustaining Your Influence
    • In this lesson, we will discover methods to effectively maintain and manage their influence. We'll examine factors that contribute to maintaining influence and create proactive plans to sustain their desired level within your areas of expertise. Highlighting the importance of being consistent, adaptable, and continuously growing, you will understand how to increase and sustain influence over time. This lesson stresses the significance of continually improving and monitoring influence levels, while also identifying chances for growth.

Taught by

Mariaan Van Zyl

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