Instagram Masterclass (Live Online)

Instagram continues to dominate the social media landscape and just recently hit 1 billion monthly active users in June 2018. This visually appealing platform is here to stay and a top-recommended platform for brands and businesses. Nearly 80% of Instagram users follow a business.In this special Instagram Masterclass, you will learn the ins and outs of how to build and grow your brand’s presence on Instagram. We’ll cover the latest features from managing your Instagram feed, visual aesthetics, stories, and IGTVHere is what you will learn:Types of visual content to produce on Instagram - what works well and what does notFree and paid apps and services to help with your Instagram planningHow to engage your audience using Instagram storiesHashtag strategyDetermining your brand content pillars and social media calendaringHow to find and work with influencersHow to set up your Instagram Business Profile and leverage insightsYou’ll be taught by a professional digital marketing agency owner who will share with you the secrets and tools the professionals use. Whether you already are using Instagram or not, you’ll come away with the things you need to start driving sales with Instagram.Takeaways:Learn how to incorporate Instagram as an important part of your overall social media strategyHow to leverage data from Instagram insights to drive decisionsApps to help with your planning and content strategyPreparation:This workshop is best suited for beginners. Please come to class with the Instagram app downloaded to your phone if you have not done so alreadyImportant Details:This session is taken completely online using Zoom and Slack.You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection. .Download Zoom. Zoom is the video conferencing tool we will use. It works a lot like Google Hangouts or Skype. You will need to create an account in order to join the call.We will provide a link to the session via email 24 hours in advance - keep an eye on your inbox