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Customer Segments
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Classroom Contents
Value Proposition and Tailoring Your Message to Specific Audiences
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- 1 Introduction
- 2 Upcoming Webinars
- 3 Introducing Peter
- 4 Technology Commercialization
- 5 Innovation vs Invention
- 6 Business Model Canvas
- 7 What is the Business Model Canvas
- 8 What is a Customer Segment
- 9 Value Proposition
- 10 Science and Technology
- 11 Customer Profile
- 12 Games
- 13 Customer Profiling
- 14 Value Mapping
- 15 Customer Segments
- 16 The Value Proposition
- 17 What Makes a Good Value Proposition
- 18 Game
- 19 Pain
- 20 Benefits
- 21 How do I show up
- 22 Questions
- 23 Conclusion
- 24 How to Shape Your Pitch
