Completed
Subscriptions
Class Central Classrooms beta
YouTube videos curated by Class Central.
Classroom Contents
Predicting Lifetime Value in the Apps World
Automatically move to the next video in the Classroom when playback concludes
- 1 Intro
- 2 Predictive Analysis
- 3 Data
- 4 Contextual factors
- 5 Why is lifetime value important
- 6 Lifetime value pitfalls
- 7 Lifetime value formula
- 8 Lifetime value period
- 9 Monetization metric
- 10 Discount rate
- 11 Business Models
- 12 Premium
- 13 Cameron Gong
- 14 Subscriptions
- 15 Negative churn paradox
- 16 Dramafever churn analysis
- 17 Tactics to maximize lifetime value
- 18 Freemium apps lifetime value
- 19 Ads lifetime value
- 20 Hybrid models
- 21 Ultimate Guitar
- 22 Summary
