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noc20 mg04 lec01 Evolution of Marketing
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Classroom Contents
Integrated Marketing Management
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- 1 Intro Integrated Marketing Management
- 2 noc20 mg04 lec01 Evolution of Marketing
- 3 noc20 mg04 lec02 Marketing Management
- 4 noc20 mg04 lec03 Marketing in India
- 5 noc20 mg04 lec04 Role of Marketing
- 6 noc20 mg04 lec05 Case Analysis
- 7 noc20 mg04 lec06 Case Analysis 2
- 8 noc20 mg04 lec07 Case of Suryodaya
- 9 noc20 mg04 lec08 Marketing System
- 10 noc20 mg04 lec09 Input Output Map
- 11 noc20 mg04 lec10 Competition
- 12 noc20 mg04 lec11 Consumer Behaviour Mode
- 13 noc20 mg04 lec12 BCG Matrix, Strategic Marketing
- 14 noc20 mg04 lec13 Marketing Strategy
- 15 noc20 mg04 lec14 Market Segmentation, VALS Model
- 16 noc20 mg04 lec15 Sales Function& Marketing Mix
- 17 noc20 mg04 lec16 B - B Markets, Macro Environment
- 18 noc20 mg04 lec17 Analytical Marketing System
- 19 noc20 mg04 lec18 Decision Models
- 20 noc20 mg04 lec19 E Business
- 21 noc20 mg04 lec20 Market Demand, Concept Testing
- 22 noc20 mg04 lec21 Product, Product Mix, PLC
- 23 noc20 mg04 lec22 PLC continued
- 24 noc20 mg04 lec23 Pricing Strategies
- 25 noc20 mg04 lec24 Brands, Channels
- 26 noc20 mg04 lec25 Channel Management Marketing Communication
- 27 noc20 mg04 lec26 Advertising, Marketing Organisation
- 28 noc20 mg04 lec27 Role of Product Manager, Industrial Buying
- 29 noc20 mg04 lec28 Sales Forecasting,Marketing Control
- 30 noc20 mg04 lec29 Marketing Expense Analysis
- 31 noc20 mg04 lec30 Toyota Strategy
- 32 noc20 mg04 lec31 Cafe Coffee DayCCD
- 33 noc20 mg04 lec32 CCD continued
- 34 noc20 mg04 lec33 I flex OFSS
- 35 noc20 mg04 lec34 OFSS
- 36 noc20 mg04 lec35 Oilseeds Growers Cooperative Society OGCS
- 37 noc20 mg04 lec36 OGCS
