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- Create a Custom Event Trigger Back to SERP
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Classroom Contents
How to Measure SEO Dwell Time with Google Analytics and Google Tag Manager
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- 1 - Intro
- 2 - What is Dwell Time in Google Analytics?
- 3 - How to Measure Dwell Time
- 4 - Steps to Measure Dwell Time Using Google Tag Manager
- 5 - Copying Simo Ahava's HTML Tag
- 6 - Create Custom HTML Tag
- 7 - Adding History Change Listener Trigger
- 8 - Build Data Layer Variable for Listener SERP Bounce
- 9 - Build Data Layer Variable for Time to SERP
- 10 - Create a Custom Event Trigger Back to SERP
- 11 - Build a Google Analytics Tag
- 12 - Testing
- 13 - Create Custom Report in Google Analytics
- 14 - Summary
