Getting New Users and Keeping Them Engaged

Getting New Users and Keeping Them Engaged

Meta Developers via YouTube Direct link

Re-engagement email: Quora

16 of 18

16 of 18

Re-engagement email: Quora

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Getting New Users and Keeping Them Engaged

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  1. 1 Intro
  2. 2 The Social App Lifecycle
  3. 3 Mobile App Install Ads
  4. 4 Find the right customers
  5. 5 Optimize for Installs
  6. 6 Use the Facebook SDK to log installs
  7. 7 Target only new users
  8. 8 See install insights
  9. 9 Mobile Measurement Partners
  10. 10 Get Started
  11. 11 Case study: Runkeeper
  12. 12 Case study: TripAdvisor
  13. 13 It's more fun with friends
  14. 14 Case study: Waze
  15. 15 Bring them back with personal content
  16. 16 Re-engagement email: Quora
  17. 17 Page Post re-engagment: Upworthy
  18. 18 Location-based push: Green Bay Packers

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