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Creating Brand Identities from Start to Finish - Part 2
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- 1 Start
- 2 Intro of RK and recap of Day 1
- 3 Project overview
- 4 The project moodboard
- 5 Where does RK find images for moodboards
- 6 Choosing project colors
- 7 Choosing a font
- 8 Does RK design for liquor brands often?
- 9 Creating a wordmark
- 10 Does RK prefer designing Logos or wordmarks?
- 11 Transforming type
- 12 How did RK discover her design style?
- 13 Designing stickers with the shape tool
- 14 Using the Recolor artwork tool
- 15 Advice for font choices
- 16 Designing in CMYK vs RGB
- 17 Advice for using patterns
- 18 Using the image trace tool
- 19 Designing more stickers
- 20 Advice for starting your own business
- 21 How did RK get discovered?
- 22 How does RK balance client work and social media content?
- 23 Incorporating stickers into the design
- 24 Artist Spotlight: Jolo Arante
- 25 Advice for case study building
- 26 Working with mockups
- 27 Where does RK find great mockups
- 28 What is RK’s favorite part of the design process
- 29 Advice for organizing your projects
- 30 A recap of Day 2
