AB-Tests, Lies, Damned Lies, and Statistics

AB-Tests, Lies, Damned Lies, and Statistics

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Introduction

1 of 45

1 of 45

Introduction

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Classroom Contents

AB-Tests, Lies, Damned Lies, and Statistics

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  1. 1 Introduction
  2. 2 Who am I
  3. 3 ABtestdriven development
  4. 4 Doing the right thing
  5. 5 Biases
  6. 6 ABtest
  7. 7 Randomness
  8. 8 Questioning
  9. 9 Making better decisions
  10. 10 KPIs
  11. 11 Page Views
  12. 12 User Testing
  13. 13 Optimizely
  14. 14 Statistics
  15. 15 User Journey
  16. 16 Learning to make better decisions
  17. 17 The naive approach
  18. 18 Dividing concrete
  19. 19 Buckets
  20. 20 Bucket ID
  21. 21 Bucket Cookie
  22. 22 Bucket IDs
  23. 23 Google Analytics
  24. 24 Dashboards
  25. 25 histogram
  26. 26 tracking all tests
  27. 27 red button test
  28. 28 negative testing
  29. 29 nobody uses the data
  30. 30 focus on the wrong metrics
  31. 31 name your data
  32. 32 sampling
  33. 33 significance metrics
  34. 34 broken code
  35. 35 proxy testing
  36. 36 browser mode proxy
  37. 37 selenium
  38. 38 curve for change
  39. 39 double verification
  40. 40 subjectivity
  41. 41 quantify everything
  42. 42 be context aware
  43. 43 feel your curiosity
  44. 44 testdriven development
  45. 45 express development

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