Marketing Analytics Courses

Ahrefs

YouTube SEO - Video Marketing

10 reviews

Learn how to rank your videos on YouTube search. This playlist contains actionable tutorials on performing techniques like YouTube keyword research, editing your videos for high engagement, and more videos on the way.

• YouTube
• 1 hour 30 minutes
• On-Demand
• Free Video

Foundations of strategic business analytics

8 reviews

Aprenda a aplicar análise estatística em contextos empresariais, desde marketing até recursos humanos. Desenvolva habilidades em análise, TI, negócios e comunicação para gerar insights acionáveis e eficientes.

• Coursera
• 7 hours 57 minutes
• On-Demand
• Free Online Course (Audit)

Business Analytics Capstone

751 ratings at Coursera

Develop data-driven strategies to combat adblocking's impact on digital advertising revenue. Apply business analytics to optimize marketing, maximize profits, and improve operations for tech companies.

• Coursera
• 13 hours 8 minutes
• On-Demand
• Free Online Course (Audit)

AI Applications in Marketing and Finance

325 ratings at Coursera

Explore AI's impact on marketing and finance, from personalized customer experiences to fraud detection and risk assessment. Gain insights from industry experts on leveraging AI for business growth.

• Coursera
• 6 hours 54 minutes
• On-Demand
• Free Online Course (Audit)

Retail Marketing Strategy

252 ratings at Coursera

Explore customer-focused retail strategies, omnichannel approaches, and brand innovation to create superior experiences and competitive advantages in today's disruptive retail environment.

• Coursera
• 7 hours 4 minutes
• On-Demand
• Free Online Course (Audit)

Sabermetrics 101: Introduction to Baseball Analytics

7 reviews

An introduction to sabermetrics, baseball analytics, data science, the R Language, and SQL.

• edX
• 4 weeks, 6-8 hours a week
• On-Demand
• Free Online Course (Audit)

Business Analytics with Excel: Elementary to Advanced

3046 ratings at Coursera

Comprehensive Excel-based course on business analytics, covering optimization, decision analysis, and risk modeling. Focuses on formulating problems, creating models, and interpreting results for data-driven decision making.

• Coursera
• 23 hours 8 minutes
• On-Demand
• Free Online Course (Audit)

Einführung in Marketing

9 reviews

Was ist Marketing? Was ist gutes Marketing? Und wie macht man eigentlich gutes Marketing? Das sind die drei großen Fragen, die in "Einführung in Marketing" beantwortet werden.

• edX
• 10 weeks, 2-4 hours a week
• On-Demand
• Free Online Course (Audit)

Create and use analytics reports with Power BI

9 reviews

Learn to use and build business intelligence reports in Power BI.

• Microsoft Learn
• 5 hours 56 minutes
• On-Demand
• Free Online Course

The Secrets of Copywriting - How to Make Money With Copy and Marketing

9 reviews

Comprehensive guide to copywriting fundamentals, covering research, planning, structuring, and editing. Learn to craft compelling content that sells and manages attention effectively.

• YouTube
• 5 hours 9 minutes
• On-Demand
• Free Video

Practical Learning Analytics

This MOOC offers a flexible, collaborative introduction to learning analytics in higher education. You’ll learn by doing, using realistic data and code.

• edX
• 4 weeks, 2-8 hours a week
• On-Demand
• Free Online Course (Audit)

UX Research at Scale: Surveys, Analytics, Online Testing

196 ratings at Coursera

Learn UX research techniques for large-scale user insights: surveys, web analytics, A/B testing, and remote studies. Develop, analyze, and report on UX surveys while mastering data collection methods for informed design decisions.

• Coursera
• 18 hours 36 minutes
• On-Demand
• Free Online Course (Audit)

Foundations of Sports Analytics: Data, Representation, and Models in Sports

179 ratings at Coursera

Explore Python-based sports analytics techniques to analyze team and player performance across major leagues, focusing on regression analysis and data representation methods.

• Coursera
• 2 days 1 hour 24 minutes
• On-Demand
• Free Online Course (Audit)

Wearable Technologies and Sports Analytics

38 ratings at Coursera

Explore wearable tech in sports, analyzing athlete data for training optimization and injury prevention. Learn physiological principles, device types, and Python programming for sports analytics.

• Coursera
• 1 day 4 hours 9 minutes
• On-Demand
• Free Online Course (Audit)

Fundamentals of Data Analytics in the Public Sector with R

32 ratings at Coursera

Learn foundational R programming for public sector data analysis, covering key concepts, tidyverse libraries, and custom functions to analyze population and survey data effectively.

• Coursera
• 14 hours 32 minutes
• On-Demand
• Free Online Course (Audit)