This course focuses on Business Model Innovation (BMI) in the context of the digital economy. It covers the motivation and relevance of BMI and guides you through a full iteration cycle. You will analyze specific elements of your business model, challenge it, and test assumptions with customers. You will then select the most appropriate business model. The course includes an applied example from SAP and features guest speakers and experts from SAP explaining how they apply BMI in different areas.
Overview
Syllabus
- Welcome to the course
- Introduction to the course
- Why embrace Business Model Innovation?
- Downloads
- Introduction to Business Model Innovation
- Introduction to Week 1
- Introduction to Business Model Innovation (BMI) and SAP
- Introduction to Business Model Innovation (BMI) and SAP
- BMI Input - Introduction
- BMI Input - Introduction
- BMI Applied - Introduction
- BMI Applied - Introduction
- Assignment Week 1
- End of Week 1
- Additional Material Week 1
- Downloads
- Business Model Baseline
- Introduction to Week 2
- Luka Mucic on Business Model Innovation
- Luka Mucic on Business Model Innovation
- Introduction to Baseline
- Introduction to Baseline
- Input - Baseline
- Input - Baseline
- Applied - Baseline
- Applied - Baseline
- Assignment Week 2
- End of Week 2
- Additional Material Week 2
- Downloads
- Analyze & Improve your business model
- Introduction to Week 3
- BMI Input - Analyze & Improve
- BMI Input - Analyze & Improve
- BMI Applied - Analyze & Improve
- BMI Applied - Analyze & Improve
- Assignment Week 3
- End of Week 3
- Additional Material Week 3
- Downloads
- Challenge & Change your business model
- Introduction to Week 4
- Introduction to Challenge & Change
- Introduction to Challenge & Change
- BMI Input - Challenge & Change
- BMI Input - Challenge & Change
- BMI Applied - Challenge & Change
- BMI Applied - Challenge & Change
- Assignment Week 4
- End of Week 4
- Downloads
- Test & Verify your business model with Minimum Viable Products (MVP)
- Introduction to Week 5
- Introduction to Test & Verify with MVP
- Introduction to Test & Verify with MVP
- BMI Input - Test & Verify with MVP
- BMI Input - Test & Verify with MVP
- BMI Applied - Test & Verify with MVP
- BMI Applied - Test & Verify with MVP
- Assignment Week 5
- End of Week 5
- Additional Material Week 5
- Downloads
- Evaluate & Decide on your business model
- Introduction to Week 6
- Introduction to Evaluate & Decide
- Introduction to Evaluate & Decide
- BMI Input - Evaluate & Decide
- BMI Input - Evaluate & Decide
- BMI Applied - Evaluate & Decide
- BMI Applied - Evaluate & Decide
- Assignment Week 6
- End of Week 6
- Additional Material Week 6
- Downloads
Taught by
Tobias Schimmer, Uli Eisert and Julia Doll
Reviews
1.0 rating, based on 1 Class Central review
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I took the course in the Q2 of 2017. It was a great course. Great team collaboration, feedback from SAP people, real business case, many professional management templates, a great experience! I recommend it to whoever is interested in innovation management and not only.
